Sunday, 31 August 2008

The development of Anaphora Handbags!


Well...here we are, 12 months down the line, after tons of research, many design meetings, emails and communications back and forth with manufacturers, at last we have taken delivery of our first collection! Names for all the bags have been decided, we have gone for girls names all beginning with 'A', the next collection will all be names beginning with 'B' and so on.....

We now have to work our socks off to get some stockists.....this is going to be hard, we have just missed most of the trade shows and will have to visit stores ourselves to try to convince them that they need the range!

We have one stockist already....not bad considering we only had the bags for two weeks when she placed the order!!

We now set to work on some sort of great PR images so that we can send some info out to loads of magazines to try to get a look in on their pages, we need to get our name is some credible places and become a desirable brand!

1 comment:

Anonymous said...

Well done to you all. I have had a look at the anaphora website www.anaphora.co.uk Your bags look gorgeous! I will make sure i tell all my friends..as handbags are a girls best friend!!!